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The heart and soul of bai-li

Hi, I'm Bailey

I founded Bai-li Essentials in 2019 on a mission to reduce waste in my daily routine and eliminate my exposure to unnecessary toxins.

Bai-li means pure—beautiful in Mandarin, a nickname from my first love, who passed away in 2016. It’s now the compass for everything we make. And as a new mom, my mission has only gotten stronger as I want my baby to grow in an environment free from toxins.

In every essential, I share my love of natural ingredients and creating intentional rituals that connect personal selfcare with the wellbeing of our planet. I believe in the power of everyday choices. What you put onto your body and the waste you leave behind matters.

Pure Ingredients — SUSTAINABLE PACKAGING

We keep it simple

Our packaging is thoughtfully designed using compostable and recyclable materials. And natural, non-toxic ingredients are chosen for gentle, effective freshness — nothing unnecessary. Clean, honest formulas, hand-poured in-house (in PA) for quality and footprint.

In a world that can feel chaotic, disconnected, and wasteful, my hope is that these essentials can be companions for a sustainable life, a journey of selfcare, and a foundation for community.

Let each essential be a reminder to love yourself, to nurture the bonds of community, and to tread gently upon our earth. In doing so, we create a world that is pure and beautiful.

With love, Bailey

FOUNDERS FAVROTIES

The Everyday Essentials Set
The Everyday Essentials Set
The Everyday Essentials Set
The Everyday Essentials Set
The Everyday Essentials Set

The Everyday Essentials Set

Get the complete routine with our full lineup – bundled for 15% off!

Sets: